Joe Mink
Joe Mink
Director of SEO and Local Business Strategy
Joe Mink is a Local Business Search Marketing leader at Nehmedia with over 20 years of experience helping local businesses improve their online visibility through SEO, AI-driven strategies, and digital marketing audits.
Biography
Joe Mink leads Local Business Search Marketing at Nehmedia, helping businesses gain visibility and trust in today’s AI-driven search landscape. With over 20 years of experience in business and digital marketing, Joe combines proven SEO fundamentals with AI-based strategies, knowledge graphs, and EEAT optimization. He has conducted hundreds of Digital Marketing Audits, uncovering opportunities to improve website performance, search visibility, and conversions. Joe’s approach is grounded in clarity, strategy, and measurable results, ensuring that local businesses thrive online. Outside of work, he enjoys time outdoors with his Golden Retriever, Denson.
Topics Covered
Recent Posts by Joe Mink
Digital marketing is rapidly changing. Where to spend marketing dollars is becoming increasingly confusing. With 2019 just weeks away, NOW is the time to get all your dogs in a row! In our Webinar, “5 Steps to Building Your Pet Resort’s 2019 Marketing Budget Easily and Quickly” we’ll show you the steps necessary to develop…
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What better way to generate interest and leads for your pet care business than having a well thought out digital marketing promotion for Halloween?! View our webinar and learn how to build a Halloween digital promotion campaign you’ll howl about! You’ll Learn: Hot Topics to Focus on for Halloween How to Optimize your Promotion across Social…
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Would you like to learn what makes pet parents choose your pet resort over a competitor (or vice versa)? Are you seeking a fool-proof process to getting new, loyal customers? It may seem like the impossible dream but understanding what we call the ‘customer journey’ IS possible and can help you attract more customers and…
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“Paid Search for Pet Resorts – Driving Growth with Digital Advertising” talks about the importance of paid search for pet resort owners. Learn why you should use paid search and how it can benefit your business! During this webinar, we’ll discuss: The evolution of paid search Why paid search is good for your pet resort…
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Running a Pet Resort is challenging work and based on our research evaluating almost 250,000 keywords and 100 million monthly searches, growing your customer base is even harder. In the rapidly changing environment of Websites, Social Media, Blogging, Google and YouTube, trying to develop a clear marketing strategy on how best to connect with your…
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“Mobile Web Design for Pet Resorts – Learn from the Best and the Worst” talks about the constantly evolving nature of mobile, and why it’s incredibly important for your pet resort’s mobile presence to quickly connect, engage and convert visitors into customers. Join us as we discuss: The Critical Importance Of Mobile In Your Marketing…
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“Facebook for Pet Resorts: New Rules for 2018”, discusses the current trends that will impact Facebook marketing strategies for the pet resort industry. Facebook has been undergoing some major changes as of late but can be a very powerful tool when utilized correctly as part of your pet resort’s marketing toolbox. As part of this…
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“2018 Pet Resort Growth Plan” introduces the concept of the digital marketing curve and discusses the challenges pet resorts face on their journey to maximizing occupancy via industry best practices. Each point on the marketing curve has unique challenges and opportunities that must be overcome to progress to the next stage of growth! As part…
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“Understanding the Digital Landscape for Pet Resorts: Google is Everyone’s New Homepage” is an informative look at the major push from Google to keep more people on their site, and less on yours. Therefore, your Google My Business profile (GMB, or your “Second Homepage”) could help drive substantial new business or decimate what business you…
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