PRM launches AI-Powered Dog Ownership Mapping Tool

Family playing with dogs

Nehmedia’s Pet Resort Marketing Announces AI-Model That Delivers Zip Code Level Insights About Dog Ownership in the United States to Support the Pet Care Industry. Austin, TX – November 13, 2025 – Pet Resort Marketing, a service of Nehmedia Inc., yesterday announced the launch of its proprietary Dog Ownership Mapping Tool at the Pet Boarding…

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Mastering Business Category Consistency: Boosting Local Visibility for Pet Care Businesses

Pet resort staff greeting a customer and their dog

Why Business Categories Matter and the Struggle for Online Local Visibility. As a pet parent frantically searches for “luxury dog boarding facility near me” during a late-night, last minute vacation planning crisis, the importance of being easily found online becomes all too clear. Choosing the correct business category can make a significant difference in such…

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Turn Data into Decisions: Why Every Pet Resort Needs a Strategic KPI Dashboard

Running a pet resort is no small feat. Between managing staffing schedules, customer inquiries, facility issues and more, there’s little time left to dig through complicated software reports and spreadsheets. But without clear visibility into your numbers, it’s easy to miss opportunities-or problems-until they’ve already impacted your bottom line. That’s why we created the Pet…

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From First Impression to Lifetime Value: Your 4-Step Marketing Strategy

Graphic of a four step marketing funnel

As a pet care business owner, you understand that attracting the attention of new customers is just the beginning. The real challenge lies in guiding potential clients through a strategic journey that transforms them from casual browsers into loyal, repeat customers. This is where the marketing funnel framework becomes your most powerful tool. The marketing…

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AI 101: A Quick Guide for Small Business Owners

Jack Russell Terrier looking at data on computer screen

The AI buzz is everywhere—from social media to business conferences to the evening news. It’s easy to feel like you’re chasing your tail trying to figure out what’s real and important vs. what’s just hype. Without understanding the basics, many small business owners end up either completely ignoring AI (missing opportunities for added efficiencies) or…

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From Stars to Strategy: Leveraging Customer Reviews for Digital Success

Person's hands holding a phone with graphical 5 star reviews

Customer reviews on platforms like Google, Yelp, and Facebook directly influence your business’s reputation, search visibility, and customer trust. Today, reviews are more than just feedback—they are essential trust signals that play a major role in the customer decision-making process. Why Do Timely Responses Matter? Google is now using AI to extract relevant information from…

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Keeping the Social in Social Media

Ever walked into a party or networking event where you didn’t know a soul? You grab a drink, try to strike up a conversation, maybe even throw in a joke or two, but it’s like you’re invisible. People glance past you and quickly move on. Eventually, you give up and decide to leave, but there’s…

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How to Choose a Reputable Marketing Agency: 10 Questions and 4 Red Flags

So you’ve done the hard work of getting your business up and running. Congratulations, that’s no small feat. Or maybe you’ve been in business for a while, but interest from new and existing clients has waned, and you need some fresh ways to get noticed. In today’s digital marketplace, getting the right message in front…

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