Joe Mink

Joe Mink

Director of SEO and Local Business Strategy

Joe Mink is a Local Business Search Marketing leader at Nehmedia with over 20 years of experience helping local businesses improve their online visibility through SEO, AI-driven strategies, and digital marketing audits.

Biography

Joe Mink leads Local Business Search Marketing at Nehmedia, helping businesses gain visibility and trust in today’s AI-driven search landscape. With over 20 years of experience in business and digital marketing, Joe combines proven SEO fundamentals with AI-based strategies, knowledge graphs, and EEAT optimization. He has conducted hundreds of Digital Marketing Audits, uncovering opportunities to improve website performance, search visibility, and conversions. Joe’s approach is grounded in clarity, strategy, and measurable results, ensuring that local businesses thrive online. Outside of work, he enjoys time outdoors with his Golden Retriever, Denson.

Topics Covered

  • Digital Advertising & Conversion Optimization
  • AI & Technology
  • Local SEO & Online Visibility
  • Analytics & Performance Tracking
  • Customer Engagement & Retention

Recent Posts by Joe Mink

Understanding the Digital Landscape for Pet Resorts: Google Is Everyone’s New Homepage

By Joe Mink / September 7, 2018

“Understanding the Digital Landscape for Pet Resorts: Google is Everyone’s New Homepage” is an informative look at the major push from Google to keep more people on their site, and less on yours. Therefore, your Google My Business profile (GMB, or your “Second Homepage”) could help drive substantial new business or decimate what business you…