Year Over Year Comparison of Average Pet Resort Website Traffic per Day Reveals Decline Began in Mid-March 2020 in All Regions
Updated May 26, 2020
To help our Pet Resort and Pet Care Industry clients, we've started tracking YOY website sessions’ performance to begin to see the impact of the COVID-19 crisis. The breakdown of this information is by U.S. region, in order to protect the privacy of our Pet Care clients' data. This information will be updated weekly for the foreseeable future.
The data were collected from our pet resort clients' websites across the U.S. with the business’ zip codes partitioned into the respective national regions defined by the U.S. Census Bureau. Please see here for more information. The average of daily pet resort website sessions generated on these sites was calculated YTD for ’20 and compared to the same calculation for the year prior for each region. Data is collected and updated on a weekly basis to avoid any volatile daily changes. This data does not account for changes in Google algorithms, individual channel sources, or paid advertising.
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